For over four years, I have been a freelance senior copywriter, creating captivating and engaging copy for various clients in the fashion, luxury, homeware, and wellness sectors. I have a bachelor's degree in fashion communication, which gives me a solid foundation in the history, theory, and trends of the industry.

I specialise in headline writing, SEO content, and brand storytelling, delivering copy that resonates with the target audience, drives traffic, and increases conversions. I also have experience in digital marketing, developing and executing strategies across different platforms and channels. I am passionate about crafting compelling narratives that showcase the unique value proposition and identity of each brand I work with.

C. S. Lewis